Life Kitchens Waterloo

Nestled beneath the historic railway arches of London Waterloo, Life Kitchens’ flagship showroom transforms a cavernous brick‑domed space into an immersive environment that redefines how clients experience and engage with kitchens.

A mix of contemporary and traditional displays showcase the brand’s versatility, from sleek handleless designs to timeless Shaker styles. A key feature is the striking pink Gin Room, adding a playful touch of luxury to the showroom and offering a memorable talking point for visitors.

At the heart of the space is a 4D VR theatre, where guests can step inside bespoke kitchens, interact with layouts and test finishes in real time. Crafted details, working taps and finely designed pantries ensure the environment feels both tactile and inspiring, while the careful use of lighting and materials highlights the industrial heritage of the railway arches overhead.

The project won Kitchen Showroom of the Year at the 2019 Bathroom and Kitchen Update (BKU) Awards.

“The resulting showroom blurs the line between display and experience, creating a space where innovation, craftsmanship and atmosphere come together to inspire.”

Life Kitchens